BBC reports on traffic-nudges ...

Apr 18, 2014 by

Some weeks ago BBC contacted me to learn more about how visual illusions and other nudges can be used to improve traffic safety. Today their article went online with some nice examples.

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Fighting tuberculosis in Moldo...

Apr 3, 2014 by

Tuberculosis (TB) remains a huge challenge for the public health sector in Moldova despite the best efforts made by all involved. Among the primary concerns is the increasing rate of the multidrug-resistant tuberculosis in Moldova...

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GreeNudge Wins Award

Feb 17, 2014 by

Danish Nudging Network stakeholder, GreeNudge, has been named the winner of a prestigious award for their innovative work on climate change.

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When prescription works better...

Feb 10, 2014 by

Substituting prescription for proscription we’ve succeeded in nudging inconsiderate smoking down by more than 50% in our most recent field experiment on more than 4.000 smokers.

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